After creating our previous drafts, we decided to get some audience feedback. Due to the fact we are biased to our CD cover, we decided to create some different panels, such as in colour, in a sepia effect and changing the back cover to white instead of grey. This is because we wanted to ask a wider universal audience and see which one they believed looked more effective in terms of advertising, branding the artist and which they believed looked best in general. Also if they didn't like any of the black and white versions, we have other ideas we can use and can develop. We decided to do a tally chart, by printing the photos off and show a range of people the covers and do a tally on which one they liked the most.
The feedback showed that the most popular cover was the colour version, and the least popular was the first cover we produced, followed by the second cover. This was surprising to us, as we spent more time on the first 2 covers than the others and believed that the black and white was most effective. However when speaking to people, they thought the black and white was boring and didn't stand out as much as the colour or the sepia (which was second most popular) and if they were buying the CD in a shop the black and white wouldn't attract their attention to buy where as the colour would. Therefore, we decided that we would keep the colour version and then develop another colour design that we could also get feedback on.
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